Formist
EN·DE·FR
Start a conversation

Financial services · Allianz · 2023

The tools were not broken. They were isolated.

One product suite for health insurance, across every market. A conversational AI assistant, modular toolsets, and a governance layer which holds.

1 global product suiteNDBX Allianz design system2023 München

Every market had good tools. None of them could see each other.

Allianz’s health insurance operations ran on capable systems built locally, market by market, each one answering a real need. The tools were not broken. They were isolated.

The cost of that isolation stays invisible until you try to see the whole business at once. Duplicated effort, an inconsistent customer experience, and no shared view of what is working where.

Unify without over-standardizing.

The governing constraint was set before the architecture: unify without over-standardizing. A single global template would have been faster to build and useless in practice, because health insurance is written into national regulation and cannot be flattened into one product.

So the architecture holds a common core and market-specific edges. Shared where sharing helps, local where local is the law.

A global suite, built on Allianz’s own design system.

A centralized global dashboard for oversight across markets. Modular toolsets, so a market configures rather than commissions. An end-to-end governance layer covering data sovereignty compliance, which is what makes a global platform lawful in twenty places at once. Cloud-native infrastructure underneath all of it.

The conversational AI assistant, Alex, sits across the suite as the front door for customers and staff alike. The whole thing is built on NDBX, Allianz’s own design system, so the platform is theirs to extend rather than ours to maintain.

One suite, and a way to keep it coherent.

The measurable outcomes sit inside Allianz’s operation and are not ours to publish. The result which can be described is structural: a global product suite where there had been a collection of local ones, a governance layer which lets it stay compliant across jurisdictions, and an assistant which gives a customer one place to ask.

Record. A founder’s track record, not studio work. Led by a Formist founder in prior practice.

Client. Allianz, München.

Discipline. Platform strategy · conversational AI · design systems · governance.

Why it is here. Because unifying a global business without flattening it is the hardest constraint in enterprise design.