Founders’ track record · AI-driven health insurance platform
Sector 06All sectors
Financial services.
Trust is the product, and the interface is where it is kept or lost. The question each team asks: who keeps trust intact at the surface where products are judged?
Allianz Digital Health.
Formist keeps trust intact at the interface: precision in the system, calm at the surface. The founders carried a global health insurance platform for Allianz Digital Health; the rule holds for every product since.
01
Brand and commerce
Trust as a brand property, carried through every surface a customer touches.
02
Products and platforms
Insurance and finance products engineered for governance, compliance, and scale.
03
Ventures and new business
New financial products built through the studio, from thesis to working company.
We design the journey and the compliance case at the same time, because they end up being the same document.
01
Regulated product design
Insurance and banking journeys designed against the rules which govern them, with the disclosure written into the flow instead of bolted on at the end.
02
Claims and underwriting surfaces
Intake, triage, adjudication, and the human decision in the middle, designed for the people who make forty of them a day.
03
Trust as a surface
Identity, tone, and disclosure calibrated so a customer believes the number on the screen without being told to.
04
Platform engineering
Design systems and front ends built to pass a security review, survive an audit, and still load fast.
How it opens.We start with the journey audit: where trust leaks, and which of those leaks is a compliance finding waiting to be written.
Also built for.PayPal.
Selected work. Not every engagement is public.
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